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Great communicators don't necessarily make great leaders, but brilliant leaders are always superb communicators. However, that doesn't mean they have to be the best orators in the world. They don't have to be. Because great communication isn't all about imparting information – it's about connecting and inspiring. That's the most important bit, and it's something that's too often forgotten.
Of course, all leadership teams have varying degrees of communication skills, and even the best can benefit from coaching. And those best placed to give this advice are the people who know their leaders communication strengths and weaknesses better than most, and who also happen to be the same people who know the target audience best - people like YOU, the internal communication professional.
This guide, compiled from questions to executive coach Rob Shimmin during his Poppulo webinar, How to be a better communication coach to your leadership team, addresses issues such as:
Rob Shimmin
CEO, Comms Consultant and Coach
Companies that fail to take employee wellbeing seriously pay for it in lost productivity, higher turnover, and disengagement that drags down teams and culture.
When communication is clear, consistent, and grounded in purpose, HR becomes one of the most powerful drivers of culture and performance. But that only happens when people understand what’s being asked of them—and feel connected to why it matters.
When it comes to effectively implementing, managing, and scaling a digital signage network, every organization must start somewhere. Start your digital signage journey here, with this e-book.
