Inspired Gear
Internal Email Masterclass: Transform Employee Comms in Under 60 Minutes

ON-DEMAND WEBINAR

Internal Email Masterclass: Transform Employee Comms in Under 60 Minutes

About this Webinar

Email remains the heartbeat of internal communication. But too often, employee inboxes are overloaded with messages that miss the mark: ignored, skimmed, or quickly forgotten.

This 45 minute masterclass will show you how to turn employee emails and newsletters into communications people actually want to open, read, and respond to.

Andrew Hubbard will share strategies shaped by his communications work at Poppulo and learnings from partnerships with many of the world’s most successful companies — as well as his senior comms experience at Rolls-Royce, Santander, and National Grid.

What You’ll Learn

  • How to make the most of email in your channel strategy
  • Optimizing email structure: positioning, length, and mix of articles
  • Personalization and dynamic targeting strategies that make every message count
  • Governance, workflow automation and the impact of language translation
  • How to craft subject lines employees actually open
  • Metrics that matter (beyond opens): CTR, CTA completion, and outcomes that prove value

What You’ll Take Away

  • A framework you can apply immediately to your own employee emails
  • Inspiration from what “good” looks like in top organizations
  • Practical, tactical wins you can implement tomorrow
  • The confidence to elevate your newsletters from send to strategic asset

Event Details

Calendar

October 8, 2025

45 Minutes

Speaker

Andrew Hubbard

Andrew Hubbard

Senior Director of Communications at Poppulo

Related content

How to Plan a Digital Signage Rollout in Higher Education

In an environment where timely communication can make or break the student experience, traditional methods like bulletin boards and email often fall short. Digital signage fills this gap by delivering messages instantly and visually, ensuring critical information reaches the right audience at the right time. It’s not just about convenience—it’s about creating a connected, informed campus community. The benefits speak for themselves. Digital signage enhances safety with rapid emergency notifications, boosts engagement through interactive and eye-catching content, and strengthens university culture by showcasing achievements and campus events. To help you plan and execute a successful digital signage rollout, we’ve created a comprehensive guide, complete with practical templates. You’ll find resources for defining objectives, assessing campus needs, selecting the right technology, building a content strategy, managing launch and training, and measuring success. Use this framework to ensure your digital signage implementation is organized, strategic, and impactful.

PLANNING TEMPLATESDIGITAL SIGNAGE
Top Employee Communication Trends & Strategies for 2026

Internal comms is heading into 2026 with more uncertainty about its role than at any point in recent memory. AI is changing the work at speed. Trust is slipping. Managers are stretched thin. Employees are tuning out. And the expectations placed on IC keep widening into work that falls well beyond its traditional scope—often without the structure or support to match. The familiar models aren’t holding, and the function is being pulled into a new order that still isn’t fully defined. 2026 will ask big questions of IC: what it stands for, where it fits, and how it leads through a year marked by uncertainty and shifting expectations. To understand what this means in practice, we’re bringing together four leaders who are working at the sharp end of these changes: Stephanie Cornell, Head of People Communications & Marketing, WPP Annabelle Gordon, Director of Employee Communications, Super Regine Nelson, Director of Internal Communications, Couchbase Stacie Barrett, Former Director of Internal Communications, Domino’s Moderated by Joss Mathieson of Change Oasis, this 60-minute session, including time for your questions, will get into the real pressures facing IC in 2026 and how teams can work through them. Expect to Explore: The shifting identity of internal comms and what it means to play a deeper role in shaping the employee experience Where AI is genuinely changing the work of internal comms, and the risks that emerge when speed increases but understanding doesn’t How IC can work alongside leaders and other functions when old command-and-control habits no longer hold up How IC can rebuild trust and strengthen resilience by creating communication that feels human, transparent, and genuinely meaningful in a year defined by ambiguity The emotional and practical load on IC practitioners, and how to stay steady when you’re communicating through the same uncertainty as everyone else Don’t miss this—save your spot now! January 27, 11AM ET / 4PM GMT

WEBINAREMPLOYEE COMMS
Campus Communication Reimagined: The Digital Signage Advantage

Over the past two decades, campus communication has shifted from posters and email blasts to a complex web of comms channels that are accessible to students, faculty, and visitors throughout their days. The modern university is both physical and digital, and the speed of communication must meet the needs of a digitally-native generation. In this environment, digital signage has moved from a nice-to-have to a strategic medium—visible, immediate, and flexible—one that connects a dispersed campus. This whitepaper explores how institutions are using digital signage to communicate smarter and faster, and how to build a program that is easy to operate, simple to scale, and resilient in the moments that matter most. Drawing on Poppulo’s expertise in digital signage for college campuses, we’ll share how leading universities are centralizing digital signage management, empowering multiple departments, and using data and design to make every message count. Keep reading to learn how top universities are leveraging digital signage to create more connected, informed, and vibrant campus communities, setting new standards for communication in higher education.

GUIDESDIGITAL SIGNAGE