
WHITEPAPERS
Delivering effective internal communications
About this Whitepaper
In this pdf, we provide a view across the Internal Communication function, sharing insight and benchmarks from our recent Poppulo Inside IC Global Survey of over 700 of your peers across all business sectors. Plus, you’ll find best practice advice and techniques for effective communication strategies to deliver more engaging and effective internal communications within your workplace.
Key takeaways:
- How IC fits into organizations today
- Best practice tips for increasing engagement through better design and personalization
- The value of opening two-way channels in all digital communications
- How and what to measure to increase engagement and prove business value
- What meaningful measurement looks like across all your channels
- The value of sharing your results with stakeholders
Author

Tim Vaughan
Editorial Director, Poppulo
Related content

The Value Pivot: Shaping Comms Influence in the Age of AI
The AI revolution in internal communications isn't approaching—it's here, rapidly transforming how organizations connect with their employees. At Pop Summit 2025, leading industry experts discussed this seismic shift, offering invaluable insights into navigating and mastering this new era.